How engaged do you think your employees are? This might not seem like the most pressing concern when running a small business. You may think you have too much to focus on to worry about whether your people enjoy their work or not. However, [...]
According to Forbes, eight out of 10 new businesses fail in the first year, so it’s to be expected that if you’ve launched a new venture that it may take time to get it off the ground. That’s OK, but if you and your [...]
NEW PURCHASING Before you start purchasing, dive into reports to build a foundation for your buy plan. Look at what percentage of your total inventory is over 12 months of age. That is your report card on buying in the past. Depending on what [...]
SEO is extremely important for local businesses, as statistics show that 46% of all Google searches are local. Local searches result in higher traffic conversion; i.e., 18% of local smartphone searches led to purchase within a day compared to 7% non-local searches. Link signals [...]
When you own your own business, every single day you put your body, heart and soul into it. Over time, all that effort can make a person feel run down and listless. As important as your business is, self-care is just as important. If [...]
Your displays communicate a subliminal message to your clients. If you are still using white leatherette, which came out in the 80’s, your store will look dated. Instead your store can have a vibrant, updated look and feel by simply changing out your displays. [...]
A business plan is a vital tool for any business or startup, especially when it comes to matters of funding. Investors want a business plan that will wow them, something to show them that a startup is surely headed somewhere, or a business is really [...]
In today’s extremely competitive retail market, visual merchandising plays an essential role in attracting customers and increasing the store’s conversion rate. It’s often difficult to drag people away from their comfy couches and electronic devices to shop in a physical store. However, once they’ve [...]
Taking a vacation can be tough when you have a business to run. You might feel like getting out of town will cause more headaches than it’s worth sometimes. However, with some clever tips and tools, you can leave your work running smoothly and [...]