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Creative Solutions for Dynamic Identities

December, 2015
Artwork Ownership Basics - Who Really Owns Your Art?

When you have designers create artwork for your company, who owns the design? Are you allowed to use it anyway you like? Do you have to give credit? These are questions that might have answers that will surprise you.
In General, Who Actually Owns the Art?
As a general rule of thumb, you can assume that the person who drew the work actually retains the rights. Even if you were charged a fee for the artwork, the person who put it together actually owns the copyright.

The Copyright Act of 1976 (USC Title 17) was put into place in order to protect artists and their work. Independently contracted artists retain the rights to the work they create for their clients unless otherwise specified.

Exceptions to the Rule
There are some exceptions to the copyright act that was established. If an artist is work for hire, then the one who hired them owns the work.

For example, if a person is hired by a company and they pay an hourly or salary wage to the individual, then their artwork is owned by the one who pays the salary. That would be considered a duty or responsibility of the job.

If you hire a person on staff to draw or create artwork, then you have the rights to the work they create.

Agreements Should Be Made Ahead of Time
It is important that you understand that without an agreement, when you hire an independent contractor or firm, they have the rights to the artwork they put together for you. That is why it is very important to get written contracts ahead of time.

Be sure that you ask the firm or independent contractor to draft an agreement with you stating that you retain ownership of the artwork and that they relinquish the rights. The same goes with print shops.

If you do not own the rights to the artwork that is created for you, then the artist has the ability to charge you for its use. Basically, the fees you have paid to the artist is for their time, not their finished product.  Get it in writing!

Your comments are welcomed & appreciated. Please let us know if this helps.
Embellished Images by CSDI ~ Info@CSDIstore.com  ~ 724-863-4104

Written for us by our associate Gary Sorrell, Sorrell Associates, LLC. All rights reserved worldwide.
Recipe Of The Month
Christmas Smoked Eggnog

4 Egg Yokes
4 Egg Whites
1/3 cup, plus 1 Tbsp. Sugar
2 cups Whole Milk
1 cup Heavy Cream
3 ounces Bourbon
1 tsp. Vanilla Extract
1 tsp. and for garnish Nutmeg, freshly grated
Serves 6
Recommended Hardwood:  Apple

  • Plan ahead!  This recipe requires chill time.
  • Start the smoker 
  • Pour the milk and the cream into a baking pan and smoke on the smoker for 1 hour.
  • Meanwhile, in a bowl of a stand mixer, beat the egg yolks until they lighten in color.  Gradually add the 1/2 cup sugar and continue to beat until it is completely dissolved.
  • After the milk & cream have been smoked, add them along with the bourbon, vanilla and nutmeg into the egg mixture and stir to combine.  (If you are concerned about eating raw eggs, you can heat up the milk, cream, etc on the stovetop and temper in the eggs yolks and cook until it thickens.)
  • Place the egg whites inthe bowl of a stand mixer and beat to soft peaks.(When you lift the beaters the whites will make a peak that slightly curls down.)
  • With the mixer still running gradually add 1 tablespoon of sugar and beat until stiff peaks form. (At stiff peak stage, the peak of the whites should stand straight up when the beater is lifted.)
  • Gently fold the egg whites into the cream mixture and then whisk to thoroughly combine.
  • Chill for a couple hours to let the flavors meld and then serve with a dash of nutmeg on top.
Motivational Quotes

I have not failed. I've just found 10,000 ways that won't work. - Thomas A. Edison

The only place where success comes before work is in the dictionary. - Vidal Sassoon

About Us

CSDI owners Dina and Chuck Denning not only contribute to the daily, hands on production and management, they have decades of experience working in the types of businesses they serve.
Dina Denning, President of CSDI, worked for Westinghouse for 17 years before founding her own business.

Chuck Denning is a successful personal coach, as well as having a long history in executive management, risk management, and the trucking industry.

Together, they bring a genuine knowledge of business goals, promotional opportunities, and employee engagement to CSDI. They've built CSDI with Customer Satisfaction as the number one priority, taking great pride in their quality items, super customer service, and extremely high standards. Contact CSDI today!
Tell Others About Your Goals

Motivate yourself by telling others about your goals.

It works the same way as writing it down, in that it makes your vision clear about your goals and helps you commit to your goals. Indeed, telling others is an even bigger commitment than merely writing your goals down.
Think about it…

Let’s suppose you tell your family that you want to write an eBook. They’ll probably ask you plenty of questions about your goals, which helps you focus on what you really want to achieve. But also, they’ll probably ask you again in a few weeks or a few months. You just know they’ll say something like, “How’s that eBook coming along?”
That’s a good kick-in-the-pants motivator right there!

But you need to be careful with this strategy, however. That’s because if you tell the wrong people, this strategy could actually backfire. Namely, if you tell “nay-sayers” and doubters about your goals, they’ll come at you with so much negative talk that they could actually talk you out of your goals!

Bottom line: ONLY tell your goals, hopes and dreams to those you know who’ll absolutely support you.

Here’s To Your Goal Setting Success!
Embellished Images by CSDI

11380 Route 30
North Huntingdon, PA 15642
(724) 863-4104

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Embellished Images by CSDI